Elizabeth Rowley-Jolivet, Shirley Carter-Thomas. Scholarly soundbites : audiovisual innovations in digital science and their implications for genre evolution. María-José Luzón; Carmen Pérez-Llantada. Science Communication on the Internet : Old genres meet new genres, 308, John Benjamins Publishing Company, pp.81-106, 2019, Pragmatics & Beyond New Series, 978-90-272-0466-0. ⟨10.1075/pbns.308.05row⟩.

This study investigates a recent web-enabled feature, the use of brief audio/video recordings for the communication of scientific research findings to a non-specialized audience, and discusses the implications of these “scholarly soundbites” for genre evolution in the digital environment and for the mediatization of science. We focus on four types of audiovisual material, all characterized by their brevity: Three-Minute Thesis presentations, author videos, and podcasts on a popular science and a research journal website. An analysis of the moves and of the recontextualization strategies used to manage the knowledge asymmetry between scientists and audience highlights differences between the four types of soundbites as well as with the corresponding written genres (research articles, PhD dissertations).